Behind the Screens

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Our Mission

The National Association of Theatre Owners is the largest exhibition trade organization in the world, representing over 35,000 movie screens in all 50 states, and additional cinemas in 101 countries worldwide. Headquartered in Washington, D.C., with a second office in Los Angeles, California, NATO represents its members in the heart of the nation’s capital as well as the center of the entertainment industry. From these vantage points, NATO helps exhibition influence federal policy-making and work with movie distributors on all areas of mutual concern, from new technologies to legislation, marketing, and First Amendment issues.

About Us
750+
Member Companies Worldwide
70K+
ScreensWorldwide

MEMBER SPOTLIGHT

Mayte Alquicira, Loyalty Manager

Dallas, Texas

MEMBER SPOTLIGHT

Mayte Alquicira, Loyalty Manager

Dallas, Texas
Mayte Alquicira is the Loyalty Manager at Cinépolis in Dallas, Texas. Originally from Mexico City, Mexico, Mayte first had dreams of work for Cinépolis when she was studying abroad in India and came across a Cinépolis movie theater in a mall. Mayte has been able to combine her passion for abstract art with her passion to create a great experience for every moviegoer. As she shares in this video, building a unique loyalty program for each member using their different tastes in movies and snacks is like sitting in front of a blank canvas with a palette of colors.

CINEMACON

CINEMACON

CinemaCon is the largest and most important gathering of movie theater owners from around the world.

From exclusive Hollywood product presentations debuting a slate of upcoming films, to must-see premiere feature screenings, to the biggest stars, producers and directors, CinemaCon jumpstarts the excitement and buzz that surrounds the summer season at the box office.

Become a Member

Our Membership includes the largest cinema chains in the world and hundreds of independent theater owners too. Find out how you can be a part of our exciting organization today!