Posts Tagged: Digital Cinema

DCIP signs digital cinema agreement with five studios

Digital Cinema Implementation Partners (DCIP), a consortium of exhibitors Regal Entertainment Group, AMC Theatres and Cinemark, announced they have struck a deal with five Hollywood studios to support their digital cinema rollout. According to AP: Five Hollywood studios have agreed to help pay for a $1 billion-plus rollout of digital technology on about 20,000 movie… Read more »

In-theater advertising tops $500 million

In-theater advertising topped $500 million in 2007 – an 18.5% increase in revenue. According to Variety, New figures just released by the Cinema Advertising Council, a trade org repping 82% of U.S. screens, show a hefty 18.5% gain in revenue to just shy of $540 million in 2007, up from $455.7 million a year earlier…. Read more »

Digital Cinema – it's gonna cost – who?

Digital Cinema Report has a nicely reported state-of-the-digital-deal story on it’s website.   Publisher Nick Dager starts it off with a bang: The answer lies in the fact that the studios, either by happenstance or by design, are taking a very passive-aggressive approach in their negotiations with DCIP. Several studios are demanding higher virtual print fees,… Read more »