Volume II Number 8

A publication of the National Association of Theatre Owners

Advertise in In Focus

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Scholarship Programs
by Belinda Judson
Executive Director, Mid-States NATO

Exhibitors have always been a very “giving” group, a fact continuously underscored by their generous support of many worthwhile endeavors – including the remarkable recent movie night to benefit the victims of 9/11.

I had the good fortune recently to witness and be a part of a program that once again testified to the way this industry rallies in support of causes to benefit others, that being a scholarship program for cinema employees.

While many NATO state/regional units already have a program in place, this was the first time that we had offered scholarships through Mid-States NATO. I cannot begin to tell you what a heartwarming and enlightening experience it was and what a commitment everyone made to ensure the success of the program. Support emerged from a wide range of sources, including my colleagues in other states, my Mid-States board, the scholarship committee, the member companies and the managers of each individual theatre site.

Mid-States NATO
Scholarship
Winners

Mid-States NATO is proud to announce that the following students were chosen as the recipients of the 2002 Mid-States NATO scholarships:

Chris Avis
Malco Theatres

Lindsay Barrows
Marquee Cinemas

Temeisha Crisman
Tower City Cinemas

Katie Kurth
Regal Cinemas

Matthew Mattox
Chakeres Theatres

Each of the students will receive a $1,000 scholarship.

Because I am aware that there are other state/regional units that would like to institute such a program – and on behalf of those already offering scholarships who have always testified so highly about having the benefit in place – I would like to share some of the process that we used.

First the Mid-States NATO board voted on making the commitment to implement the program. Following approval, a scholarship committee was selected to put together a proposal regarding application and eligibility requirements, amounts of scholarships, quantity of scholarships and judging criteria.

Since we had no program in place and it seemed silly to “reinvent the wheel” as they say, I called upon my peers at other NATO units who already had expertise in this area. Each and every one was more than happy to share the parameters of their awards. While each program was slightly different, this gave us a great base from which to mold our own process. Upon completion of our proposal, the scholarship committee brought the draft back to the board and received approval to send out applications to our member companies. Their employees could apply for five $1,000 scholarships.

What followed was something that truly stunned me. The applications that we received from our theatre employees were nothing short of amazing. I wonder if we realize the caliber of employees we have working with us in our theatres. These students were not only working long hours in the theatres but were also making outstanding grades, participating in numerous school programs and performing countless hours of community service. Many of these kids had been with their respective employers throughout their entire work experience. Wow!

How do you choose? Each and every applicant was highly qualified and obviously highly motivated. As you can imagine, this made for a very difficult task for the scholarship committee, which was charged with judging. Our selection process consisted of giving each of the six committee members sheets with criteria from different categories, i.e., need, job performance, school record, all around, etc., and assigning a maximum percentage to each category. Each judge would then turn in sheets to be tallied together with the other committee members’. The top five would be our scholarship recipients.

After talking to fellow judges, it was clear that it was a very thought-provoking assignment for each of us. We all found that we had to take each piece of the process in several steps and revisit our answers many times over. We all took our duties very seriously on behalf of our fellow members. Each of us clearly felt that every one of these students was deserving of recognition for the many contributions they had made to their employers, their schools and their communities. Our only regret was that we did not have more scholarship money to offer.

Why, you may ask, should you devote time and expense to organizing a scholarship program? The rewards are many. Programs like these recognize the employees who, every single day, help to make your businesses a success. They help us take stock of the caliber of our personnel. The good will this kind of program brings is priceless and it is a wonderful way to give a small piece back to our industry.

After our work was done on the scholarship committee, mine was the enviable task of informing the individual managers whose employees had won the scholarships. The managers’ reactions were heart-warming. They were so pleased that someone who worked with them had been recognized. I have heard from the students and, in some cases, their parents and I cannot begin to tell you how very much the scholarships mean to the students and their families. I and the Mid-States members to whom I conveyed these thanks needed nothing else to understand why we made the commitment to offer these awards.

Thanks to the many people who all gave of themselves to help. We had a very successful and gratifying experience with our first scholarship offering. I can assure you that I and all of the state/regional NATO units who helped me are available to help other units interested in instituting a scholarship program.

My husband always tells me that doing something nice for someone else is a selfish act because it always makes you feel so good. He is so right!

 

 

 

 

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