Posts Categorized: Reel Blog

James Cameron opposes early premium VOD

Director James Cameron tells the N.Y. Times why he opposes early premium video on demand: “I do feel it’s not wise to erode your core business,” said Mr. Cameron. The problem, he said, is not that on-demand offerings will overlap with the theatrical run, since most films are out of most theaters within a month…. Read more »

Establishing a price point without customers

The Wrap details some of the options theater owners have in response to shortening the theatrical release window for “premium” video on demand. What stands out for me, amidst the arguments pro and con and the throat-clearing before the main event, is the remarkable logic behind this: Curiously, the distribution executive TheWrap spoke to Tuesday… Read more »

John Fithian writes about premium VOD in Boxoffice Magazine

NATO president and CEO John Fithian lays out the case: Despite NATO’s repeated suggestions that our distribution partners discuss their potential VOD models with individual exhibitors prior to executing them, several leading studio executives appear determined to roll out early release VOD without proper consultation with exhibitors, without the input of the creative community and… Read more »